|
Copywriter
If
you need an experienced and creative copywriter to write the
text that will promote your business or organisation, you
should be aware that:
-
I have written the words (copy) for thousands of advertising,
promotional and marketing pieces
-
I have experience writing websites, brochures, ads, business
plans, press releases, newsletters, brand names, direct
mail, TV/radio commercials, corporate profiles, articles,
packaging texts, annual reports and speeches.
-
I have supplied copy to thousands of clients, including
Hertz, Carlton House Golf Club, iQon, Pettitt's supermarkets,
Gunne Property, Buy & Sell, TSB Bank, SmartHome, Illy
coffee, Hibernian Insurance, Cyprus Tourism Board and PFM
Financial Services, London.
COPYWRITING
CASE STUDY:
Client: 460-room Herods Spa Hotel complex on the shores
of the Red Sea
Assignment: Providing copywriting support for the entire
pre-opening and launch period.
-
Pre-opening brochure
-
Concept document
-
Directory of Hotel Services
-
Guide to spa services
-
Press releases
-
7 Spices Restaurant guide
-
Lifemasters Spa Programme
-
Rack brochure - Luxury Collection
-
Direct mailer to travel agents
-
Menu of spa treatments
-
Health and Safety Rules
-
Beauty Treatments for the Face
-
Massages and Body Treatments
-
Anti-Aging Treatments
-
Packaging text for Vitalis Body Line
COPYWRITING
CASE STUDY
Client:
Netica Design Team
Assignment: Writing an original website text to match the
award-winning animated graphics of robotics company Friendly
Machines.
Here is a sample of the text:
Warning:
if you love spending long hours mowing your lawn, this section
may offend you!
So we did not discourage you with our warning? Good.
Allow us to introduce you to ROBOMOW. Now, it may look like
a UFO - but this fully automatic hands-free lawnmower from
Friendly Machines is one smart little robot. Think of ROBOMOW
as a household pet without the hassle: no feeding, no mess,
and it loves nothing more than running around outdoors.
SOME
OF THE BRAND NAMES CREATED BY YANKY:
- IQon
Technologies
-
Sagacity Systems
-
Aqua-Pak
-
Enails
-
Textperts
-
BabyLoo
-
HoldSafe
SOME
OF THE NEWSLETTERS THAT YANKY HAS WRITTEN AND EDITED:
- Xerox
Xtra
-
EcoNews for Louth County Council
-
iQontact for iQon
-
CLG Gazette for CLG civil engineering group
-
FeedBack for David Patton Animal Foods
-
HomeFacts for ICS Building Society
-
IATA bulletin for International Amateur Association
-
Curtain Up for EADI drama organisation
|
